The Hello Someday Podcast: The New U.S. Alcohol Guidelines Caved to Big Alcohol — And That’s Dangerous

USAPA CEO Mike Marshall was interviewed by Casey Davidson on her podcast, The Hello Someday Podcast. Here are the show notes:

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When the U.S. government released the new 2025–2030 Dietary Guidelines for Americans, most people probably didn’t notice what didn’t make headlines.

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But something important changed.

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For the first time in decades, the federal government removed specific drinking limits from its alcohol guidance. Gone was the already-weak recommendation of no more than one drink per day for women. Also missing? Any clear warning about alcohol’s well-established link to cancer.

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What replaced it was vague language encouraging people to “drink less.”

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That might sound harmless. Reasonable, even.

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But when you look closely at the science—and the political and economic forces surrounding alcohol—this shift isn’t neutral. It’s dangerous. And it represents a clear retreat from evidence-based public health guidance at a time when alcohol-related harm in the U.S. is rising.

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In this episode, I’m taking a position:The new U.S. alcohol guidelines caved to Big Alcohol—and the consequences matter.

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In this conversation, Mike and I unpack:

✅ What actually changed in the new U.S. alcohol guidelines

✅ Why “drink less” is not a meaningful public health recommendation

✅  How industry lobbying shapes health policy behind the scenes

✅ Why Big Alcohol is so afraid of clear cancer warnings

✅ What science-based alcohol guidance could—and should—look like

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If you’ve ever felt confused by alcohol advice, frustrated by mixed messages, or skeptical that the guidelines reflect the full truth, this episode is for you.

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For the full show notes, click the link below.